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EU reaches agreement on new tobacco directive

20th December 2013
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Negotiations on the EU tobacco directive were concluded this week. The verdict was a compromise for Poland, as slim cigarettes will remain legal. They currently hold 20 percent of the Polish market.

However, menthol cigarettes will have to disappear by 2020. This regulation is seen as a blow to the country's economy as Poland is the leader in the export and production of menthol tobacco in Europe. Within last year, Polish smokers spent approximately zł.5 billion on menthols.

This legislation requires all packs to carry a health warning covering 65 percent of their surface

The directive is scheduled to be officially approved by the European Parliament and EU Council within the first months of 2014.

Regarding e-cigarettes, they will be regulated either as medicinal products (if they are presented as having curative or preventive properties) or as tobacco goods. They should also come with health warnings and be subject to the same advertising restrictions as tobacco products.

Poland A.M.


From Warsaw Business Journal


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