Hygienika, a Polish company producing hygiene products, will acquire a German distributor firm Poopeys Deutschland. The transaction is likely to be very beneficial, as Hygienika will be the firm's only producer, Kamil Kliniewski, the firm's CEO, told Parkiet.
The company is also planning to expand in other markets. Hygienika will form a joint venture with Innova Capital, in order to consolidate its position on the drugstore market.
The firm’s CEO said the company is looking to acquire a major European drugstore chain. “The chain we are interested in will allow us to expand to Western Europe and to improve our company’s results,” said Kamil Kliniewski, the firm’s CEO and major shareholder.
“The acquisition could potentially involve moving a part of operations to Poland, where costs are much lower. This would bring profit to the entire group: production, distribution and retail,” Mr Kliniewski added.
Moreover, the firm will soon finalize its purchase of the remaining 50 percent of the Polish Dayli drugstore chain.
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