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Polish vodka a hit in the US

4th January 2013
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Poland exported over 12 million liters of vodka to the USA from January to September 2012, according to data provided by the Distilled Spirits Council of the United States. Compared to the corresponding period of 2011, this volume rose by 15.30 percent.

This makes Poland the fourth largest exporter of vodka to the USA in terms of volume, behind Sweden, France and the Netherlands. Russia, seen as Poland's major rival in this area, ranked sixth.

In value terms, the ranking looks slightly different. Poland holds the fifth rank with sales worth $51.28 million, while the leaders are France, Sweden, the Netherlands and Latvia. Americans buy more Polish' premium and super premium vodkas, however that market is still controlled by French and Swedish brands, that have been present on US market far longer, than Polish companies.

According to data published by Spirits Employers Association Polish Spirits Industry, the USA and France are the two largest importers of Polish vodka. With an average annual production volume of 3.2 million hectolitres, Poland is the world's fourth largest vodka manufacturer, after Russia, Ukraine and the USA.

KW
 


From Warsaw Business Journal


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